We reactively celebrated the amazing achievements of our adidas athletes at the World Athletics Championships in 2023. Bringing newness to the adidas running channel, we created bespoke assets for major wins and even had our athletes play lo-fi games for our audience to get to know them even better.
@adidas grant holloway making magic 🪄#athletics #worldchamps #grantholloway #hurdles #running ♬ 09.08 lançamento - Meno Felps
@adidas wait for the last one 👀 #athletics #challenge #adidas #running ♬ The Funny Bassoon - Eitan Epstein Music
